By enabling website traffic analysis, we were able to help our client gain more visitors to his site. Previously, the site was not maximizing its visitor traffic. Their site was solely running on flash. It took first time visitors about 2 to 3 minutes for the first page to load.
The statistics revealed that the average time spent by visitors on the page was less than 3 seconds! This meant that over 80% of the site’s visitors was leaving even BEFORE the page completely loaded!
The solution was to allow the site’s visitors an option to choose between a flash page and an html page. The result was a significant improvement in major website traffic metrics:
The number of visits increased dramatically as shown by the graph below:
The number of page views increased dramatically. More pages within the site are being explored as shown by the graph below:
Figure below shows the bounce rate which dropped to 58% from previous highs of 90%